06 400 CANNES
00 33 4 93 999 888


Located within the heart of London’s Brompton Design District, our flagship showroom stylishly showcases the best that Sub-Zero and Wolf has to offer. With the largest range of Sub-Zero and Wolf appliances on display in central London, it is certain to inspire new levels of creativity with each visit.

Sub-Zero & Wolf know that as a consumer, you demand perfection, quality and reliability. Our Living Kitchen is open 6 days a week and is more than just a showcase of the world’s leading refrigeration and cooking products; it’s the home of unrivalled service-excellence, hand-crafted equipment and offers regular cooking events to help you select exactly the right Sub-Zero & Wolf appliances for your home.

Sub-Zero & Wolf have collaborated with the best in bespoke interiors to create a design destination for you to relax and experience the benefits of Sub-Zero & Wolf appliances in an inspirational living space. Heavily influenced by traditional British style, the dramatic basement area includes a wood-panelled study, cigar room, cocktail bar, subterranean garden and a Living Kitchen for Sub-Zero & Wolf’s live cooking demonstrations.

Come and see Us


From inspiring kitchen vignettes to live cooking demonstrations, the Sub-Zero and Wolf Showroom gives you the one-on-one attention you need to create your dream kitchen. Call us with your questions at 0845 250 0010


Visit us and explore a full range of fully functional Sub-Zero and Wolf product in a variety of inspiring kitchen vignettes. Choose the right combination of appliances based on your cooking style.

Schedule a Visit


Monday-Friday 9.30am-6pm
Saturday – 10am-5pm

Sub-Zero and Wolf
251 Brompton Road
T: 0845 250 0010
F: 020 7858 3488

What do people think?

  • "Simply the best!!"
    Ulrika Jonsson
  • "Really useful demonstration, Amazing! Thank you!"
    Ewan Venters, CEO Fortnum & Mason.
  • "Wow! What a night – thank you so very much. Great Food, great company and an awesome venue. Thanks so much xxx"
    Jason & Sophie Plato
  • "Best ovens in the world and Craig is not bad! Love the set up, thanks Aldo x"
    Aldo Zilli, Chef
  • "Brilliant evening! More to come!"
    Peter York, writer.
  • "Always great to be here!"
    Shaun Rankin, Michelin star chef, Jersey.
  • "Would like very much to live here. Please contact me if possible, thank you."
    Amy Curtis, Good Homes.
  • "Sub-Zero & Wolf Are The Best."
    Mick de Guilio, Chicago.
  • "I love Sub-Zero and their products amaze me!"
    India Ren, Surrey.
  • "Fantastic display, great staff, extremely helpful, makes Sub-Zero experience amazing."
    C. Dosnond, Cobham.
  • "Wonderful products. We are sold! Looking forward to using them already."
    Jony & Emma Whittingham, London.
  • "Beautiful shop."
    Rod Wallace
  • "Exotic, imaginative & so engaging. 10/10!"
    Kay Chaston
  • "Wonderful demonstration! Teaches to get the best out of amazing product. Thank you!"
    Olga Borets, London.
  • "A most enjoyable experience – delicious food and fantastic products!"
    Julia, Esher.
  • "Fantastic products & first class advice. Thank you."
    Steven & Laura, Wimbledon.
  • "Brilliant food and a really fantastic cooking experience."
    Marcus Watkins, Bulthaup Kitchen Architecture.
  • "Love being here & anticipating new appliances at home!"
  • "Thanks so much for your friendly help and advice with the Wolf hood. Sub-Zero & Wolf are 'The Best'."
    Jonathan Castle, USA.
  • "Feeling very inspired. Loving your Sub-Zero fridges. Very impressed by the appliances and how they work, we will be back!"
    Hari Dillon, London.
  • "Thank you for very informative advice from someone who knows what they are talking about!"
    Cote Des Vaux Laurens, Guernsey.
  • "Amazing, literally the best products I’ve come across!"
  • "What a fantastic range of choice. Super advice, thank you!"
    Gill & Chris, Ilkley
  • "Excellent day, I want ALL the equipment."
    A. Cleory, London.
  • "Wonderful...can I come again!"
    Lorraine, Rigby.
  • "Wolf – The Best!"
    James, Chicago.
  • "I want everything in here!!!"
    Mr. Firsht
  • "Awesome! And proud to see it!!"
    Daryl Palmer
  • "Superb showroom."
    Nigel Slater, Spillers of Chard.
  • "An inspirational showroom for an inspirational brand!"
    Rachel Sargeant, Siematic.
  • "Great evening, terrific showroom, congrats Craig & Co."
    Steve Dunlap, VP Sales Sub-Zero/Wolf USA.
  • "Thank you so much for a wonderful day! It was great to see the Wolf in action and taste your delicious food Jacqui!"
    S. Guest, London.


Future events planned soon, please revisit for further details.